web design & development
Even with a client with a ready-prepared strategy, the first step to designing a website after an initial sense-check and review of the strategy, is to listen and to understand the brand, the market approach, target customers, and then to conduct competitor analysis and market research to establish market standards. Critically, we need to show how we will make your customers stand out and how we will design a website that can then be optimised for SEO and will best build dialogue your customers. We’ll build and agree wireframe diagrams with you, assist with and build copy, and design your website from scratch or using one of our existing templates, depending on your requirements.
Once we’ve agreed and signed off the website design, our team of developers will ensure that the website is built according to your specification and ensure that it is optimised for speed of loading, for SEO and for integration with your social media activities. We can build a bespoke CMS for you, or we can build using open-source systems such as WordPress, Joomla and Drupal.
Website Testing and Optimisation
A common mistake in building and developing websites is not testing them properly. We will ensure that your website operates correctly in all different browsers and mobile platforms. Following that, we can continue to monitor and optimise your website using analytics platforms, direct customer feedback and ongoing market research.
Our team can manage your websites on an ongoing basis, or alternatively we will build a full training package with your staff to ensure that they become experts and can effectively manage the website content and functionality.